"word of mouse"是什么?

来源:chinadaily 2019-03-10

"word of mouse"是什么?

 英文里“word of mouth”意思是“口碑”,但是大家听说过“word of mouse”么,这两个短语有什么关系呢?


Word of mouse is an electronic version of the time-tested idea of word of mouth. Numerous advertisers have jumped on the word of mouse bandwagon, using a variety of innovative techniques to get their message out to consumers, and businesses all over the world rely on word of mouse to promote good reputations.






Word of mouse can be built up on review sites, which allow users to post reviews and commentary on businesses, and it can also be generated on forums, chatrooms, and social networking sites. (Source: wisegeek.com)